Build Healthier Digital Habits.
Build Healthier Digital Habits.
Strengthen School Culture.
Strengthen School Culture.
Empower Students.
Empower Students.
Proven results for your students, backed by behavioral science.
Proven results for your students, backed by behavioral science.
The scrolling epidemic
The scrolling epidemic
The scrolling epidemic
Teenagers spend close to 5 hours per day on social media, which has been linked to feelings of anxiety, depression, and loneliness.
Teenagers spend close to 5 hours per day on social media, which has been linked to feelings of anxiety, depression, and loneliness.


What is NOMO?
What is NOMO?
What is NOMO?
Built by leading behavioral scientists, NOMO is a mobile app that turns 15 years of research into a simple goal:
Built by leading behavioral scientists, NOMO is a mobile app that turns 15 years of research into a simple goal:
help students scroll less and live more.
help students scroll less and live more.
Through challenges, social accountability, and real-world rewards like events and exclusive merch, NOMO helps students scroll less and show up more, in class, in life, and for each other.
Through challenges, social accountability, and real-world rewards like events and exclusive merch, NOMO helps students scroll less and show up more, in class, in life, and for each other.
School bans end at 3pm.
Doomscrolling doesn’t.
School bans end at 3pm.
Doomscrolling doesn’t.
NOMO uses smart incentives to boost focus, sleep, and mental health, improving life and also behavior at school.
NOMO uses smart incentives to boost focus, sleep, and mental health, improving life and also behavior at school.
Proven results in schools
Proven results in schools

Backed by research. Built for positive life long outcomes.
Backed by research. Built for positive life long outcomes.
In a recent pilot at UChicago:
In a recent pilot at UChicago:
Scroll time
dropped by
50%
50%

Depression symptoms
dropped by
47%
47%

Life satisfaction
rose by
16%
16%




Students who used NOMO reported feeling more focused, less anxious, and more satisfied with their daily lives.
Students who used NOMO reported feeling more focused, less anxious, and more satisfied with their daily lives.

Control group
Control group
NOMO users
NOMO users

Why it works for schools
Why it works for schools
NOMO supports your school’s mission: no extra work required.
NOMO supports your school’s mission: no extra work required.
Drives better focus and engagement in class
Improves mental health and real life social connection
Easy to implement: no IT integration or training required
Loved by both students and parents
Drives better focus and engagement in class
Improves mental health and real life social connection
Easy to implement: no IT integration or training required
Loved by both students and parents
You choose whether to introduce NOMO to students and/or parents as part of a formal program or you can simply recommend it to the people in your institution. You can also contact us if you need marketing materials for internal distribution (think slides, logos, QR codes, etc.).
You choose whether to introduce NOMO to students and/or parents as part of a formal program or you can simply recommend it to the people in your institution. You can also contact us if you need marketing materials for internal distribution (think slides, logos, QR codes, etc.).

Why principals care
Why principals care

Positive school culture
Positive school culture
Belonging, trust, and shared purpose.
Belonging, trust, and shared purpose.

Student wellness
Student wellness
Student wellness
Addressing anxiety, stress, and screen overuse.
Addressing anxiety, stress, and screen overuse.

Academic engagement
Academic engagement
Improving focus, participation, and outcomes.
Improving focus, participation, and outcomes.

Family partnerships
Family partnerships
Aligning home and school on healthy habits
Aligning home and school on healthy habits

World Renowned Behavioral Scientists behind NOMO
Leonardo Bursztyn
CEO & Founder
Leonardo (PhD, Harvard) is the Saieh Family Professor of Economics at the University of Chicago and leading expert in behavioral economics. He co-directs the Becker Friedman Institute’s Program in Behavioral Economics Research and leads the Normal Lab. His research shows how social environments shape economic and political decisions across the globe. He is one of the authors of the landmark study on the social media trap.
Angela Duckworth
Scientific Advisor
A MacArthur “Genius Grant” recipient, Rosa Lee and Egbert Chang Professor at UPenn, and bestselling author of Grit, Angela is a leading expert in behavior change and motivation, with a background in neuroscience, psychology, and education. She co-directs the Behavior Change for Good Initiative at Penn and has advised the World Bank, major sports leagues, and Fortune 500 CEOs.
Betsy Levy Paluck
Scientific Advisor
A MacArthur “Genius Grant” recipient and Eugene Higgins Professor of Psychology and Public Affairs at Princeton, Betsy pioneered large-scale field experiments to reduce prejudice, violence, and harmful social norms. Her work bridges social psychology with real-world impact. She is a global authority on evidence-based interventions for shifting behavior and norms at scale.
Matthew Gentzkow
Scientific Advisor
Recipient of the John Bates Clark Medal and Landau Professor of Technology and the Economy at Stanford, Matthew is a member of the National Academy of Sciences and a leading economist in media, technology, and behavior. His research focuses on the economics of media and technology industries and these industries’ impacts on society and democracy.
Leonardo Bursztyn
CEO & Founder
Leonardo (PhD, Harvard) is the Saieh Family Professor of Economics at the University of Chicago and leading expert in behavioral economics. He co-directs the Becker Friedman Institute’s Program in Behavioral Economics Research and leads the Normal Lab. His research shows how social environments shape economic and political decisions across the globe. He is one of the authors of the landmark study on the social media trap.
Angela Duckworth
Scientific Advisor
A MacArthur “Genius Grant” recipient, Rosa Lee and Egbert Chang Professor at UPenn, and bestselling author of Grit, Angela is a leading expert in behavior change and motivation, with a background in neuroscience, psychology, and education. She co-directs the Behavior Change for Good Initiative at Penn and has advised the World Bank, major sports leagues, and Fortune 500 CEOs.
Betsy Levy Paluck
Scientific Advisor
A MacArthur “Genius Grant” recipient and Eugene Higgins Professor of Psychology and Public Affairs at Princeton, Betsy pioneered large-scale field experiments to reduce prejudice, violence, and harmful social norms. Her work bridges social psychology with real-world impact. She is a global authority on evidence-based interventions for shifting behavior and norms at scale.
Matthew Gentzkow
Scientific Advisor
Recipient of the John Bates Clark Medal and Landau Professor of Technology and the Economy at Stanford, Matthew is a member of the National Academy of Sciences and a leading economist in media, technology, and behavior. His research focuses on the economics of media and technology industries and these industries’ impacts on society and democracy.

Join us for the launch of NOMO in K–12! Be among the first principals shaping the future of digital wellness and school culture. Add your school to the growing list of early adopters leading the way in student well-being
Join us for the launch of NOMO in K–12! Be among the first principals shaping the future of digital wellness and school culture. Add your school to the growing list of early adopters leading the way in student well-being

Build Healthier Digital Habits.
Build Healthier Digital Habits.
Strengthen School Culture.
Strengthen School Culture.
Empower Students.
Empower Students.
Proven results for your students, backed by behavioral science.
Proven results for your students, backed by behavioral science.
The scrolling epidemic
The scrolling epidemic
The scrolling epidemic
Teenagers spend close to 5 hours per day on social media, which has been linked to feelings of anxiety, depression, and loneliness.
Teenagers spend close to 5 hours per day on social media, which has been linked to feelings of anxiety, depression, and loneliness.


What is NOMO?
What is NOMO?
What is NOMO?
Built by leading behavioral scientists, NOMO is a mobile app that turns 15 years of research into a simple goal:
Built by leading behavioral scientists, NOMO is a mobile app that turns 15 years of research into a simple goal:
help students scroll less and live more.
help students scroll less and live more.
Through challenges, social accountability, and real-world rewards like events and exclusive merch, NOMO helps students scroll less and show up more, in class, in life, and for each other.
Through challenges, social accountability, and real-world rewards like events and exclusive merch, NOMO helps students scroll less and show up more, in class, in life, and for each other.
School bans end at 3pm.
Doomscrolling doesn’t.
School bans end at 3pm.
Doomscrolling doesn’t.
NOMO uses smart incentives to boost focus, sleep, and mental health, improving life and also behavior at school.
NOMO uses smart incentives to boost focus, sleep, and mental health, improving life and also behavior at school.
Proven results in schools
Proven results in schools

Backed by research. Built for positive life long outcomes.
Backed by research. Built for positive life long outcomes.
In a recent pilot at UChicago:
In a recent pilot at UChicago:
Scroll time
dropped by
50%
50%

Depression symptoms
dropped by
47%
47%

Life satisfaction
rose by
16%
16%




Students who used NOMO reported feeling more focused, less anxious, and more satisfied with their daily lives.
Students who used NOMO reported feeling more focused, less anxious, and more satisfied with their daily lives.

Control group
Control group
NOMO users
NOMO users

Why it works for schools
Why it works for schools
NOMO supports your school’s mission: no extra work required.
NOMO supports your school’s mission: no extra work required.
Drives better focus and engagement in class
Improves mental health and real life social connection
Easy to implement: no IT integration or training required
Loved by both students and parents
Drives better focus and engagement in class
Improves mental health and real life social connection
Easy to implement: no IT integration or training required
Loved by both students and parents
You choose whether to introduce NOMO to students and/or parents as part of a formal program or you can simply recommend it to the people in your institution. You can also contact us if you need marketing materials for internal distribution (think slides, logos, QR codes, etc.).
You choose whether to introduce NOMO to students and/or parents as part of a formal program or you can simply recommend it to the people in your institution. You can also contact us if you need marketing materials for internal distribution (think slides, logos, QR codes, etc.).

Why principals care
Why principals care

Positive school culture
Positive school culture
Belonging, trust, and shared purpose.
Belonging, trust, and shared purpose.

Student wellness
Student wellness
Student wellness
Addressing anxiety, stress, and screen overuse.
Addressing anxiety, stress, and screen overuse.

Academic engagement
Academic engagement
Improving focus, participation, and outcomes.
Improving focus, participation, and outcomes.

Family partnerships
Family partnerships
Aligning home and school on healthy habits
Aligning home and school on healthy habits

World Renowned Behavioral Scientists behind NOMO
Leonardo Bursztyn
CEO & Founder
Leonardo (PhD, Harvard) is the Saieh Family Professor of Economics at the University of Chicago and leading expert in behavioral economics. He co-directs the Becker Friedman Institute’s Program in Behavioral Economics Research and leads the Normal Lab. His research shows how social environments shape economic and political decisions across the globe. He is one of the authors of the landmark study on the social media trap.
Angela Duckworth
Scientific Advisor
A MacArthur “Genius Grant” recipient, Rosa Lee and Egbert Chang Professor at UPenn, and bestselling author of Grit, Angela is a leading expert in behavior change and motivation, with a background in neuroscience, psychology, and education. She co-directs the Behavior Change for Good Initiative at Penn and has advised the World Bank, major sports leagues, and Fortune 500 CEOs.
Betsy Levy Paluck
Scientific Advisor
A MacArthur “Genius Grant” recipient and Eugene Higgins Professor of Psychology and Public Affairs at Princeton, Betsy pioneered large-scale field experiments to reduce prejudice, violence, and harmful social norms. Her work bridges social psychology with real-world impact. She is a global authority on evidence-based interventions for shifting behavior and norms at scale.
Matthew Gentzkow
Scientific Advisor
Recipient of the John Bates Clark Medal and Landau Professor of Technology and the Economy at Stanford, Matthew is a member of the National Academy of Sciences and a leading economist in media, technology, and behavior. His research focuses on the economics of media and technology industries and these industries’ impacts on society and democracy.
Leonardo Bursztyn
CEO & Founder
Leonardo (PhD, Harvard) is the Saieh Family Professor of Economics at the University of Chicago and leading expert in behavioral economics. He co-directs the Becker Friedman Institute’s Program in Behavioral Economics Research and leads the Normal Lab. His research shows how social environments shape economic and political decisions across the globe. He is one of the authors of the landmark study on the social media trap.
Angela Duckworth
Scientific Advisor
A MacArthur “Genius Grant” recipient, Rosa Lee and Egbert Chang Professor at UPenn, and bestselling author of Grit, Angela is a leading expert in behavior change and motivation, with a background in neuroscience, psychology, and education. She co-directs the Behavior Change for Good Initiative at Penn and has advised the World Bank, major sports leagues, and Fortune 500 CEOs.
Betsy Levy Paluck
Scientific Advisor
A MacArthur “Genius Grant” recipient and Eugene Higgins Professor of Psychology and Public Affairs at Princeton, Betsy pioneered large-scale field experiments to reduce prejudice, violence, and harmful social norms. Her work bridges social psychology with real-world impact. She is a global authority on evidence-based interventions for shifting behavior and norms at scale.
Matthew Gentzkow
Scientific Advisor
Recipient of the John Bates Clark Medal and Landau Professor of Technology and the Economy at Stanford, Matthew is a member of the National Academy of Sciences and a leading economist in media, technology, and behavior. His research focuses on the economics of media and technology industries and these industries’ impacts on society and democracy.

Join us for the launch of NOMO in K–12! Be among the first principals shaping the future of digital wellness and school culture. Add your school to the growing list of early adopters leading the way in student well-being
Join us for the launch of NOMO in K–12! Be among the first principals shaping the future of digital wellness and school culture. Add your school to the growing list of early adopters leading the way in student well-being
